Louise Goulding
Louise Goulding is the Managing Director of Marketing and Business Planning which provides marketing and strategic planning solutions for companies and charities.
Louise is a CIM qualified marketer with a double first from Oxford University and over 10 years experience of planning and implementation across a range of business, consumer and not-for profit organisations. She is a results-driven strategic thinker, with a track record of delivering and implementing effective marketing and business plans and projects, within the constraints of tight budgets and deadlines. Louise has worked with clients in a wide range of sectors, including mobile telecoms, pharmaceuticals, FMCG and luxury goods, property development, business services and charities.
Marketing and Business Planning was set up to offer a cost-effective solution to companies in search of an experienced and qualified marketing and planning consultant. Over 95% of Marketing and Business Planning’s clients come from referrals or repeat business and the company is approved and listed on both the Business Link Supplier Database for Yorkshire and the Humber and the Business Link ICT Directory. Its client list includes the National Trust, Lipoxen PLC, Northern Strategy and Operations, Warren-Thomas Chartered Surveyors and many other large and small organisations.
Marketing and Business Planning’s services include:
• Business and strategic plans
• Feasibility studies
• Marketing and communications plans
• Primary and secondary market research
• Writing brochures and direct mail
• Sales letters, proposals and presentations
• Writing press releases and newsletters
• Optimised copywriting for websites



